Crowdsourcing is a popular mechanism helping organizations formulate winning business ideas and concepts, deliver work faster, and activate the brightest minds, whether they are internal or external to the organization.
From http://vwcg.com/post/154075144831
source https://dailynewsfeedus.wordpress.com/2016/12/05/how-to-use-crowdsourcing-to-drive-corporate-sustainability-innovations-sustainable-brands/
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